The TRINNO project (Business ecosystem for TRAdition and INNOvation), promoted by Interreg Europe, was created with the aim of promoting competitiveness among the regions of the European Union and, more specifically, among companies that focus their activity on the application of digital innovation in the local economy.
On 19th September, a delegation of representatives from the Arezzo Region (Italy) and the Csongrád region (Hungary) visited the Berguedà in order to know the business ecosystem of this region. There were some sessions of exchange of experiences between the Italian and Hungarian delegations together with representatives of the University of Barcelona, in order to promote the territory, the Berguedà, in terms of business and technological innovation.
Veserkal actively participated in these conferences, which allowed us to have the possibility of share space with public and business entities from other European regions, to discuss and look into the local business habitat, its problems, its advantages and what role innovation has played in terms of development.
Obviously, in the case of Veserkal, innovation is one of the main engines of the company, since it is the basis for the design of our products and specific solutions for the food industry. Taking part in this colloquium was a wonderful opportunity to show the way in which Veserkal deepens daily in the field of technological innovation in our projects.
We hope that the relationships established during this meeting will build collaboration partnerships among the different regions and companies that are part of this ambitious project.